The Mill at Home is a curated series of broadcast-quality live events, giving viewers the chance to watch exclusive shows with celebrated musicians, comedians, DJs, promoters and more.
The Mill, one of TEG MJR’S venues located in Birmingham, showcases an eclectic programme of multi-genre live music concerts and club-night but has been temporarily closed to the public due to Government restrictions with COVID-19 since March.
The Mill at Home will simulate most aspects of what the real music world is like, allowing people in the safety of their home to get as close as possible to their favourite artists and enjoy watching them perform live from the venue.
Aimed to keep the music going and to help get artists paid, the live broadcast programme will add an interactive element to the streams, where the performer will be able to interact with audiences via social media platforms.
The ever-evolving programme will include performances from live musicians and DJ’s locally and nationally, with Lucy Spraggan being the first artist to perform the The Mill At Home series.
The first livestream with Lucy Spraggan took place just before Christmas and was a huge success, with tickets sold in over 7 different countries! Special features of the stream included the chance for meet and greets, picture in picture with a sign language interpreter, interactive element with q&a.
The Mill at Home will work in partnership with local and national promoters, as well as offering in-house shows to expand on its live broadcast series into next year.
Benjamin Newby, Operations Director at TEG MJR, said: “Covid-19 made putting on live shows nearly impossible and the entire music industry came to a halt – we knew we had to adapt. We didn’t want to cancel live shows anymore, so we’ve introduced The Mill at Home to keep the music going and support artists and our family of promoters where we can.
“Although a live streamed show cannot completely replicate an in-person concert, the medium also presents artists an untapped creative outlet and we’re excited to now be able to offer live streaming to artists and audiences alike.”
If you’re interested in putting on a livestream performance at The Mill, please contact enquiries@tegmjr.com for more information
